Capitol (Visual Identity)

Capitol is a cafe located in Malang that was established in 2021. The utilization of art and museums in the building’s interior and brand served as inspiration for the logo, which shapes a woman in a window frame that gives the impression of an art portrait.

To bring a professional and art exhibition feel to the cafe, we made designs mostly in white and black, the logos and icons for the sign system were inspired by stained glass art and each element is designed with the flexibility to be combined or separated from other designs.

Employer: Upstream Studio

Art Director: Benigno Adib

Graphic Design: Fahmi Wahyu

Research & Copywriter: Masayu Z.

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